I realize they're going for the dramatic finish and all, but they could've just ... | Hacker News

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Groxx on Dec 16, 2010 | parent | context | favorite | on: BMW Burns Logo onto Cinema-Goers’ Eyes

I realize they're going for the dramatic finish and all, but they could've just turned out the lights... then people would've seen "BMW" everywhere they looked. Like BMW was following them, surrounding them, and omg they're gonna EAT ME.

OK, maybe not such a great idea. Could be good for circus clowns, though.

ekanes on Dec 16, 2010 [–]

True, but the effect popped more because your eyes were physically closed and your brain knew it.

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