The sheer genius of throwing away the brand of one of a handful of companies that has a phrase that has entered common parlance: hoover it up, google it, and tweet it.
Feels like Musk has caught some of the PriceWaterhouseCoopers 'Introducing Monday' nonsense. At least we could attribute that to the dotcom madness.
This is completely incomprehensible and very funny. It's also amusing how different this is to what Twitter has done. It seems incredibly unlikely that any consultants (overpriced or otherwise) were involved in Twitter's rebranding, whereas the Pepsi document seems like outsiders trying very earnestly to deliver to an executive they don't understand.
What if there were massive economic changes coming in the next 10 years? including gold backed BRICs currency competing with USD. Rise in a cdbc including carbon credit to limit spending and continued inflation globally.
Could this be a way to secure a global payment system away from a potential tyrannical alternative? Probably not. But if you were more in the know and were an insane billionaire, you might want to try..
Feels like Musk has caught some of the PriceWaterhouseCoopers 'Introducing Monday' nonsense. At least we could attribute that to the dotcom madness.